The SEO Expert in Nepal Who Also Gets You Cited by AI
I'm Suman Shrestha, a freelance SEO expert in Nepal. I help businesses rank higher on Google, show up in AI Overviews, and get mentioned by ChatGPT, Gemini, and Claude — through practical, data-driven strategy, not shortcuts.
From a BA and handicraft work to full-time SEO strategist
My SEO journey started while studying for a BA and doing handicraft work on the side. A digital marketing course opened the door — and SEO stood out because it's specific, practical, and measurable. I completed a six-month SEO course, applied it in real client work, took my first SEO job, and built a freelance practice alongside it.
What kept me in SEO wasn't the rankings themselves — it was mastering one skill deeply enough to move a business's real numbers.
- ✓ White-hat strategy with proper SOPs, not shortcuts
- ✓ Revenue and leads, not vanity ranking screenshots
- ✓ AEO & GEO built in, not bolted on
SEO Case Studies With Real Numbers
Pulled directly from Google Search Console — impressions, clicks, and ranking positions, not vague promises. View the full case study portfolio →
Zero Visibility to 51.7K Impressions in 28 Days
A US-targeted sports news site grew from no visibility through structured technical SEO, trending keyword targeting, and strong internal linking.
From No Presence in Google UK to a Growing Foundation
A UK Shopify store moved into competitive keyword rankings within 3 months through commercial keyword targeting and on-page optimization.
Rankings Improved From 18.8 to 12.5 in 28 Days
Targeted technical SEO and buyer-intent keyword optimization pushed multiple keywords closer to page one in Google UK.
Clinic case study in progress — clinics are my primary specialization, and a dedicated Nepal-based clinic case study is coming soon.
Google Rankings Alone Are No Longer Enough
Your customers are already asking ChatGPT, Gemini, and Perplexity for recommendations. If your business isn't showing up in those answers, you're losing visibility you don't even know you're missing.
🎯 Showing Up Where Google Answers Directly (AEO)
I make your content clear, structured, and authoritative enough that Google pulls from it first — instead of a better-structured competitor.
- Content and page structure Google reads as a direct answer
- FAQ and Q&A formatting built for AI Overview extraction
- E-E-A-T signals that make your content trustworthy
- Schema markup so search engines understand every page
🤖 Getting Your Brand Into AI Conversations (GEO)
When someone asks ChatGPT who's a good SEO expert in Nepal, which businesses get named? That's not random — AI platforms cite content that's structured, credible, and consistent across the web.
- Content formatted for AI platforms to extract and cite
- Brand and entity consistency across your site and the web
- Authority signals AI tools use to decide who to mention
- Positioning so ChatGPT, Gemini, and Perplexity reference you
SEO Work That Affects Visibility, Traffic & Revenue
SEO Audits
Technical, content, and structural issues holding a site back, with clear fixes.
Keyword Research
High-intent, long-tail keywords mapped to the right pages with clear search intent.
On-Page SEO
Titles, meta descriptions, headings, and structure aligned to how search engines read pages.
Technical SEO
Crawlability, indexing, Core Web Vitals, and structural errors, fixed at the source.
Off-Page SEO & Links
Clean, strategic link building and anchor text planning for long-term authority.
Local SEO
Google Business Profile optimization and geo-targeted strategy for Nepal.
Competitor Analysis
Mapping rivals' keywords, backlinks, and content to find exactly where you can outrank them.
GSC Analysis
Search Console data used to find weak pages, CTR issues, and indexing gaps.
Internal Linking
Better-connected pages so authority and relevance flow across the whole site.
Content SEO
Content built around real search intent, not just keyword density.
AEO
Optimizing content to appear as direct answers in Google AI Overviews.
GEO
Structuring content so ChatGPT, Claude, Gemini, and Perplexity can cite your brand.
Strategy, Execution & Tracking — Together, Not in Isolation
Understand the Business
Revenue model, offer, customer, and growth goal, through a real consultation.
Audit the Website
Ranking issues, technical problems, content gaps, and AEO/GEO readiness.
Competitor Research
Why competitors rank, and where your keyword and SERP gaps really are.
Strategy & Planning
A clear, practical plan with specific actions and priorities.
Execution
Implemented systematically — every action tied to the plan.
Tracking & Optimization
Ongoing measurement of rankings, traffic, and what needs adjusting.
What It's Like to Work Together
4.6 average rating across recent SEO engagements.
"We launched our sports website with almost no organic visibility, and within the first month we started seeing thousands of impressions and consistent traffic from Google. Suman didn't just focus on keywords, he improved the site structure, internal linking, and content strategy. He explained everything clearly and always backed his recommendations with data from Search Console."
"Working with Suman gave us a clear SEO direction. Before the project, our Shopify store had very little visibility in Google UK. He optimized our category pages, fixed on-page issues, and helped us target the right keywords. His communication was professional, and he genuinely cared about long-term results instead of quick fixes."
"Suman carried out a detailed SEO audit and prioritized the changes that would have the biggest impact. After implementing his recommendations, our keyword rankings started improving, and we noticed steady growth in organic visibility. I appreciated how transparent he was throughout the process."
"What stood out about Suman was his honesty. He never promised instant rankings. Instead, he created a structured SEO plan, tracked progress with Google Search Console, and regularly explained what was working and what needed improvement. It felt like working with a strategic partner rather than just an SEO freelancer."
"Our website had several technical SEO issues that we weren't even aware of. Suman identified the problems, explained them in simple language, and helped us fix them step by step. The improvements in indexing, crawlability, and search performance were noticeable over the following weeks."
Long-Term, Ethical, Business-First Growth
What I Avoid
- Random backlinks with no strategic value
- AI-generated thin content with no real E-E-A-T
- Shortcuts and quick wins that don't last
- Fake guarantees and misleading promises
- Black hat SEO and spam link building
What I Believe In
- Clear white-hat SEO strategy with proper SOPs
- Search intent optimization over traffic chasing
- Strong E-E-A-T signals across every page
- Revenue impact, not just ranking vanity
- AEO & GEO as a standard part of the strategy, not an add-on
SEO Plans Built Around Your Actual Goals
Every business starts from a different place, so pricing is scoped after a real look at your site, not a fixed package. Here's what's included at each level.
SEO Audit & Strategy
- ✓Full technical, on-page & content audit
- ✓Competitor & keyword gap analysis
- ✓Clear, prioritized action report
- ✓60-minute strategy walkthrough call
Growth SEO Retainer
- ✓Everything in SEO Audit & Strategy
- ✓Ongoing technical, on-page & content SEO
- ✓Keyword expansion & internal linking
- ✓Monthly reporting tied to GSC & GA4
- ✓Month-to-month, no lock-in contract
AEO & GEO Growth Plan
- ✓Everything in Growth SEO Retainer
- ✓Schema & FAQ structuring for AI Overviews
- ✓Entity & citation building for ChatGPT, Gemini, Claude, Perplexity
- ✓Content structured for AI extraction
- ✓Quarterly AI-visibility tracking report
No generic packages, no guesswork. Every quote follows a real audit of your site, your industry, and your growth goal.
A Practical Tool Stack, Not a Vanity One
Each tool has a specific job in my workflow — nothing gets used just to pad a report.
Google Search Console
Search performance, indexing, CTR, and query analysis — my primary tracking tool.
GA4
Traffic tracking and user behavior analysis alongside GSC data.
Screaming Frog
Technical audits, crawl checks, and detailed site structure review.
ChatGPT & Claude
Content brainstorming, outlines, writing support, and refinement.
Ahrefs
Competitor analysis, keyword research, and backlink review for audits.
Semrush
Broader keyword and content opportunity research to find gaps.
SEO Expertise in Nepal — Frequently Asked
Yes. I work as a freelance SEO expert in Nepal and help businesses improve organic search visibility, website traffic, and leads through practical, strategy-driven SEO.
I specialize in on-page SEO, technical SEO, local SEO, SEO audits, content SEO, keyword research, internal linking, Google Search Console analysis, SEO strategy, and off-page SEO.
I have worked with construction companies, clinics, e-commerce stores, local businesses, and IT companies, mostly based in Nepal, with clinics as my primary specialization.
Most websites begin to see SEO improvements within 3–6 months, while a competitive niche may take 6–12 months to see top results.
My main focus is Nepali clients, but I also take international clients when the project is a good fit, including the UK and USA.
Yes. I work both as a freelance SEO expert and an SEO consultant in Nepal, depending on what the business needs, full execution or strategic guidance.
Yes. I provide SEO audits and consultations to help businesses understand what is holding their website back and what needs to be done to improve it.
Yes. In 2026, SEO covers three areas: ranking on Google, being featured in Google AI Overviews (AEO), and being cited by AI platforms like ChatGPT, Gemini, Claude, and Perplexity (GEO). I help businesses cover all three.
Pricing depends on your website's current state, industry competitiveness, and scope of work, whether it's a one-time audit, a monthly retainer, or a full growth campaign. Book a consultation for a tailored quote based on your specific goals.
Ready to Rank on Google — and Get Cited by AI?
If you're looking for an SEO expert in Nepal who covers Google rankings, AI search visibility, and long-term organic growth with a transparent approach, let's talk.